Renault 4 E-Tech electric
Exhibited at Retromobile following the Paris Salon
At the Rétromobile exhibition in Versailles, which runs until February 9th, the Renault 4 E-Tech Electric was on display alongside the Renault 4 Super, the car on which the model originated.
The Renault 4 E-Tech Electric is a fully electric crossover that inherits the DNA of the first Quatre, based on the AmpR Small, a fully electric platform for compact cars developed by the Renault Group. Two powertrains are available: the Comfort Range (maximum range of 400 km) and the Urban Range (maximum range of 300 km), which differ in battery size.
The 4 E-Tech Electric, which had its world premiere at the Paris Salon in October 2024, is scheduled to participate in various events and activities in the run up to its official launch scheduled for 2025. First, at the 49th Rétromobile held at the Versailles Expo Park, it was exhibited alongside the Renault 4 Super, an icon from the 1970s that served as the basis for the reboot design, attracting the attention of many spectators.
Arnaud Belloni, Renault’s Global CMO and Chief Branding Officer for all brands, explained the measures planned for the 4 E-Tech Electric:
“For the launch of the Renault 4 E-Tech Electric, we have prepared a special and exciting programme full of discoveries. These special events will be an invitation to share in the adventurous spirit of this new model, which inherits the Quatre heritage, and at the same time, offer all our customers a fantastic, festive experience full of surprises.”
Setting up a booth at the Cattle Rally event
A dedicated booth will be set up at the historic rally event “Rally Village of 4L Trophy” held by the original Quatre. Various events are planned from spring to summer as well.
At the historic rally “Rally Village of the 4L Trophy” to be held in Piaritz on February 19th and 20th, a special stand for the “4 E-Tech Electric” will be set up at the venue, where three models will be on display.
Additionally, a Renault merchandising van will be on display during the event, selling limited edition products from the newly designed “R4 Collection.” A free music event, “Electro Breakfast,” will also be held from 9:00 a.m. on February 20th.
A large-scale test drive event will be held in May for international media and journalists. As an official partner, the Renault 4 E-Tech Electric will be unveiled for the first time at the French Open tennis tournament, which will be held at Roland Garros in Paris from May 19 to June 8. The special edition Renault 5 Roland Garros will also be unveiled for the first time.
From June 20th to 22nd, a music festival featuring the 4 E-Tech Electric will be held at the Chalet des Iles in the Bois de Boulogne in Paris. Admission is free, and internationally renowned French musicians are scheduled to perform. Test drive events will also be held at the venue.
Vivid accessories revealed ahead of official release
Ahead of the official launch, exclusive accessories for the Renault 4 E-Tech Electric were also unveiled, adding a touch of elegance to the interior.
In July, Renault will open a new flagship showroom, Renault Car Walk, at 53 Champs-Élysées in Paris, a historic location. The 4 E-Tech Electric will be featured at the opening event.
115 years after the opening of its first showroom, Renault is preparing for its reopening in July. In November 2022, Renault closed its flagship showroom in France, Atelier Renault, and undertook a major renovation of the showroom, led by French architect Franklin Azzi.
Prior to the official launch, exclusive accessories for the Renault 4 E-Tech Electric were also unveiled, including an elegant E-Pop shifter and elegant storage compartments in three colors, all of which were produced using color 3D printing technology and can add a vibrant touch to the interior of the car.
