EVs will account for 20% of total sales by 2030
By 2023, the powertrain mix will be 40% ICE, 40% hybrid, and 20% EV, including Elettrica.
Ahead of its Capital Markets Day 2025, where it will unveil its strategic plan for the next 10 years, Ferrari unveiled the chassis and powertrain of its first fully electric sports car, the Elettrica, which is currently under development. The company has revealed that it plans to launch an average of four new models per year between 2026 and 2030, including the Elettrica.
The lineup will be updated over the next five years, and by 2030 the product mix will be 40% internal combustion engine (ICE) models, 40% hybrid and plug-in hybrid models, and 20% electric vehicles (EVs), including Elettrica.
Since 2022, Ferrari has already announced 14 of the 15 models planned by 2026. As its customer base expands, it is also strengthening customer support. It also opened the “e-Building,” a production facility for electric models, in Maranello, establishing a system that allows it to produce electrified components in-house, ensuring technological neutrality.
Ferrari’s principles of technological neutrality and production flexibility allow it to combine internal combustion, hybrid and electric powertrains with a variety of body styles and chassis, and the company reaffirmed that, despite its move towards electrification, it will continue to develop and offer V6, V8 and V12 internal combustion engines.
Establishing an educational institution to nurture the next generation of engineers
Ferrari has established M-TECH Alfredo Ferrari in Maranello to train the next generation of technicians and engineers.
Ferrari’s active customer base has reached 90,000, with approximately 32,300 new customers, a 20% increase compared to 2022, despite the uncertainties of the global economic environment. Aiming to bring Ferrari closer to its customers, the company will open new Tailor Made centers in Tokyo and Los Angeles, and new flagship stores in London and New York.
It was reaffirmed that current efforts will be promoted to achieve the decarbonization goal for 2030. Greenhouse gas (GHG) emissions have already been reduced by approximately 30% between 2021 and 2024, and are expected to be reduced by at least 90% by 2030 compared to 2021 levels.
As part of a global education initiative to train the next generation of technicians and engineers, Ferrari has launched “M-TECH ALFREDO FERRARI” in Maranello. The new advanced education and training centre is made possible with the cooperation of Ferrari, the Agnelli Foundation, the regions of Maranello, Modena and Emilia-Romagna, as well as the support of its customers.
Speaking at the 2025 Capital Markets Day, Ferrari Chairman John Elkann explained the company’s business direction through to 2030:
“With the new Ferrari Elettrica, we are once again combining advanced technology, creative design and craftsmanship. At the same time, we are announcing the launch of M-TECH Alfredo Ferrari, a cutting-edge education centre in Maranello that will nurture and inspire generations of engineers, technicians and innovators. We are reaffirming our commitment to our people, to Italy and to Ferrari itself.”
